Retargeting Without Ads: Email + Content Sequencing

Reconnect, re-engage, and rebuild trust, no ad spend required.

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Description

Key Takeaways:

  • Retargeting is about reconnecting through relevance, not repetition.

  • Use segmentation to identify who engaged but didn’t act.

  • Re-engage with value-first emails and story-based sequences.

  • Guide readers with a three-step content path that builds belief.

  • Automate follow-ups with behavioral triggers for deeper personalization.

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